Creative Team

Gary Lim
Moses Wu
Reynard Adrianto
Allan Yeo

Yeo's is a 140-year-old Singaporean brand that has seen Singapore through the years. It has seen what we've gained. And also a little of what we've lost along the way.

So to celebrate Singapore's 60th birthday, Yeo's decided to revive the Kampong Spirit through play.

We created the Kampong Games, building an entire void deck where everyone could come together and rediscover, well... kampong games.